The “Brand of the Month” goes to…

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. In lieu of a typical “Brand of the Month”, I felt compelled to pay tribute to an extraordinary author we lost earlier this month. Toni Morrison It’s hard to know exactly where to start this tribute to Toni Morrison, an author that has opened my eyes in a way that other authors just have […]

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Why this author wants you to judge her book by its cover: The personal branding behind book iconography

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. This summer, we’ve shined a light on some of the biggest literary brands and discovered just how often an author’s own personal brand is deeply embedded in their work. In this guest post, we see an extraordinary example of just that. Author Emma Champion shares the journey behind branding her trilogy, which was born […]

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