When personal branding meets con artistry: A look inside Scam Brands

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Just as Ocean’s Eight hit the big screen, the Female Con Artist seems to be having a moment. A handful of professional scammers have made their way into the media recently, most famously “Anna Delvey”, the 27-year-old European sham heiress who immersed herself in the world of New York’s elite, scamming hundreds of thousands of dollars […]

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What your bag says about you: A look at an outer branding essential

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This month’s guest blog covers a topic I personally love – handbags! What do bags have to do with personal branding? If look to “outer branding”, those outward representations of our personal brand, then they can say quite a bit! Our guest blogger is Sarah Haran, founder of luxury handbag company Sarah Haran Accessories. Sarah designs […]

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FAQ: How do I know if I need Personal Branding?

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You asked, we are listening! Here’s the first answer to your questions in our new FAQ section. Q: “How do I know if I need Personal Branding?” A: Everyone has a personal brand, even if they are not aware of it. As you may have read before, it’s what people say about you when you’re […]

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Your “Year of Personal Branding”, June Edition

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Welcome to the June edition of “A Year of Personal Branding“, where I’ve broken down key branding concepts as part of a month-by-month guide to help you with each step of growing (and implementing) your personal brand. As always, I invite you to use these monthly Year of Personal Branding posts as a map that will allow you to […]

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