Princess Diana: Celebrating the remarkable woman who redefined the role of a princess

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Twenty years ago today, Tony Blair addressed a grief-stricken nation after the shocking news of Princess Diana’s death, aged just 36. He described Diana as “the People’s Princess”. Although her tenure as the Princess of Wales was relatively short, she succeeded in truly capturing the nation’s heart. Diana’s memory continues to permeate the British conscious […]

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Team YOU: The importance of others in our personal branding

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It’s easy to be misled into thinking that personal branding is all about you, and only about you. However, building your personal brand is far from a solitary process. Despite the word “personal”, there are many others who factor into and shape our personal brand, and if you look closely, you’ll be able to identify […]

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The art of resilience: The secret behind maintaining a strong personal brand when the going gets tough

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Developing a strong personal brand takes work. We can spend a lot of time and energy on identifying and communicating our brand attributes and what differentiates us, but what happens when life throws us a curve ball and all that branding work is knocked sideways? In this post, we explore the question “why do some […]

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