Team YOU: The importance of others in our personal branding

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It’s easy to be misled into thinking that personal branding is all about you, and only about you. However, building your personal brand is far from a solitary process. Despite the word “personal”, there are many others who factor into and shape our personal brand, and if you look closely, you’ll be able to identify […]

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The art of resilience: The secret behind maintaining a strong personal brand when the going gets tough

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. Developing a strong personal brand takes work. We can spend a lot of time and energy on identifying and communicating our brand attributes and what differentiates us, but what happens when life throws us a curve ball and all that branding work is knocked sideways? In this post, we explore the question “why do […]

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