The “Personal Brand of the Month” goes to…

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Each month I give my verdict on who has shown the world the strongest and most attractive brand. My latest personal brand of the month goes to… Stephen Fry Here’s why: Mr Fry and I share something special, our involvement in a charity called Terrence Higgins Trust (THT), the largest HIV charity in the UK. […]

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Want to be taken seriously? Write a book!

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This month’s guest blogger has truly inspired me, and not just with her PR acumen. Writing a book has been an off-and-on affair of mine for some time now. Coming from the world of academia, I’ve published academic articles in a peer-reviewed journal here and there, however when it came down to writing (and publishing!) […]

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