Golden Notebook helps clients make a name for themselves  by discovering their distinct and authentic personal brand — one that consistently represents who you are, and reflects both inner and outer confidence.

Your personal brand is a combination of your personality, credibility, reputation, presence, values and personal style. It means identifying and communicating what makes you unique, genuine and compelling. Discovering your personal brand and maximizing it can enhance your recognition, establish reputation and credibility, advance your career, achieve your personal goals and build self-confidence.

When we think of strong personal brands, names such as Richard Branson, Madonna, Oprah and Bono often come to mind. We at Golden Notebook, however, believe that personal and lifestyle branding shouldn’t just be for celebrities and high profile personalities.

Golden Notebook is not life coaching, nor is it traditional personal branding. We take a unique approach to personal branding that combines sophisticated branding concepts with psychological assessment and theory. We extend beyond the personal branding “career identity” model by focusing on the development of a “core identity” – a unique and authentic sense of what differentiates you from the crowd at the core of you, both in and out of the workplace.

The Golden Notebook assessment process will help identify your branding attributes by exploring your values, individual strengths, unique traits, lifestyle goals and aspirations. Our bespoke branding plan will provide you with direction to develop, manage and leverage your personal brand identity. Golden Notebook branding strategy sessions are aimed at moving you towards your personal branding and lifestyle goals.  We can also assemble an individualised team of professionals from our London -based network to help you achieve your unique lifestyle goals.

Be yourself; everyone else is already taken.

Oscar Wilde